This is the "what" of the event. In 2-3 sentences, describe what will happen during the event, and why prospective participants should care. This description will be the advertising message used for Sunday announcements, emails, and the online calendar. When you complete the Event Planner you will have an opportunity to create a web page to more fully describe your event.
This is the "why" of your event. In 25 words or so, state the spiritual or tangible benefit that will result from this event.